Engineering websites and applications for performance, search visibility, and conversion.

Custom websites and web applications built around usability, accessibility, SEO, and performance from the start, with scalable architecture designed for real users, search engines, and sustainable business growth.

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Mohit Pandey

Web Developer & SEO Expert

Indore, India

Custom websites and web applications built around usability, accessibility, SEO, and performance from the start, with scalable architecture designed for real users, search engines, and sustainable business growth.

About

Web development, SEO, and product thinking in one practice.

Mohit Pandey, a Web Developer & SEO Expert based in Indore, Madhya Pradesh, India, builds custom websites and web applications with SEO, performance, accessibility, and product thinking built in from the start. Expertise also spans web engineering, low-code and no-code platforms, scalable content systems, open-source integrations, and complex technical problem-solving. Academic background includes a Bachelor of Science in Computer Science from Devi Ahilya Vishwavidyalaya (DAVV), Indore.

  • Occupation Web Developer & SEO Expert
  • Experience 7+ years
  • Based in Indore, India
  • Education B.Sc. Computer Science · DAVV, Indore

Recent Works

Building some meaningful stuffs with ease of usability.

All work

Expertise

Web development and SEO built into the same delivery process.

The right solution may require custom code, a content platform, technical SEO, performance work, accessibility improvements, or a combination of them. The scope follows the problem.

When development and SEO are handled separately, the gaps show: in page architecture, performance, crawlability, and conversion. One expert across both disciplines means stronger foundations from the start, not a patchwork after the fact.

Custom websites and web applications

Purpose-built websites and applications with maintainable frontend architecture, responsive interfaces, structured content, and reliable API integrations.

SEO and search visibility

Technical and on-page SEO covering crawlability, indexation, information architecture, internal linking, structured data, analytics, and content systems prepared for traditional and AI-assisted search.

Performance and accessibility

Core Web Vitals, PageSpeed improvements, semantic HTML, keyboard access, responsive behavior, and accessibility practices informed by WCAG.

CMS, low-code, and no-code platforms

Professional websites and publishing workflows across WordPress, Webflow, Framer, Webstudio, Ghost, and headless content systems.

Open-source systems and integrations

Self-hosted platforms, reusable frontend foundations, custom plugins, APIs, automation, and open-source integrations selected around product requirements.

Work style

A clear path from problem to production.

Every project starts with a clear brief. Business goals, audience, search context, and technical constraints are defined before any design or code decisions are made.

  1. 01

    Understand

    Clarify the business goal, target audience, search context, technical constraints, and success criteria before any build decision is made.

  2. 02

    Plan as one system

    Shape information architecture, content structure, and technical scope so development and search requirements are solved together, not separately.

  3. 03

    Build with quality defaults

    Write semantic HTML, enforce performance budgets, meet accessibility requirements, and implement structured data as part of the build, not retrofitted after.

  4. 04

    Validate end to end

    Review responsive behavior, Core Web Vitals, accessibility, analytics, structured data, and critical user journeys before and after release.

Experience

Professional experience in UI development, frontend engineering, and web delivery.

Seven years across interface design, component systems, and production web delivery at agencies, product companies, and enterprise scale.

  1. Oct 2022 - Present

    UI & Usability Developer

    Zoho Corporation

    Chennai, India
  2. Nov 2020 - Sep 2022

    UI Developer

    Chapter247 Infotech

    Indore, India
  3. Jul 2019 - Oct 2020

    Web Designer

    Alpha Infolab Pvt. Ltd.

    Indore, India

Technical range

Tools selected for the product, not the trend.

Technologies change between projects. The constants are clear architecture, maintainable code, accessibility, performance, and discoverability.

Web Development & Custom Code

  • HTML
  • CSS
  • JavaScript
  • TypeScript
  • React.js
  • Next.js
  • Vue.js
  • jQuery
  • PHP
  • SCSS
  • GSAP
  • REST APIs
  • GraphQL
  • Custom Code Development

CMS, Web Platforms & Open-Source Solutions

  • WordPress
  • Webflow
  • Framer
  • Ghost CMS
  • Headless CMS
  • CMS Customization
  • Custom Plugins
  • Open-Source Solution Integration
  • Self-Hosted Solutions

UI/UX & Design Systems

  • Figma
  • UI/UX Design
  • Design Systems
  • Component-Based UI
  • Responsive Design
  • Semantic HTML
  • WCAG Accessibility
  • Web Standards

SEO, Performance & AI Visibility

  • SEO
  • On-Page SEO
  • Core Web Vitals
  • PageSpeed Optimization
  • Structured Data
  • AEO
  • GEO
  • SXO
  • AI Search Optimization
  • LLM Search Visibility

Automation, Integrations & Cloud

  • AI Automation
  • Zapier
  • Webhooks
  • API Integrations
  • Google Tag Manager
  • GA4
  • AWS
  • Hosting
  • DNS
  • SSL
  • Apache
  • Nginx

FAQs

Questions about web development, SEO, and AI search visibility.

What web development and SEO services are available?

Custom website development, technical SEO, and ongoing web support are the core services. Project work can also include web application development, WordPress development, Webflow and Framer builds, website redesign, headless CMS builds, CMS customization, on-page SEO, Core Web Vitals optimization, accessibility improvements, structured data markup, analytics configuration, API integrations, automation workflows, and ongoing maintenance.

What do SEO, AEO, GEO, LLMO, AIO, and SXO mean?

SEO improves visibility in traditional search engine results. Answer Engine Optimization, or AEO, structures content so it can be returned as a direct answer in search results and featured snippets. Generative Engine Optimization, or GEO, prepares content to be accurately understood and cited by generative AI tools such as Google AI Overviews, ChatGPT, and Perplexity. Large Language Model Optimization, or LLMO, improves how a website, brand, or author is represented across LLM-powered platforms and AI assistants. AI Overview Optimization, or AIO, targets the AI-generated summary panels that appear at the top of Google search results. Search Experience Optimization, or SXO, connects search visibility with usability, accessibility, and conversion paths on the page.

Can web development and SEO be handled together?

Yes. Combining web development and SEO from the start produces stronger, more cohesive results. Information architecture, semantic HTML, crawlability, structured data, Core Web Vitals, accessibility, analytics, internal linking, and conversion paths are designed as one system rather than added in separate layers after the build is complete. This approach reduces rework and creates a more consistent signal for both users and search engines.

Which technologies and website platforms are supported?

Supported frontend technologies include HTML, CSS, JavaScript, TypeScript, React, Next.js, Vue.js, PHP, SCSS, and GraphQL. Supported platforms include WordPress, Webflow, Framer, Webstudio, Ghost CMS, and headless CMS systems. Projects can also include REST API integration, custom code development, open-source integrations, and self-hosted solutions.

How is a website optimized for Google, AI search, and LLM platforms?

Optimization for Google, AI search, and LLM platforms builds on strong technical SEO and well-structured content. Work can include crawlable page architecture, semantic HTML, entity consistency, structured data markup, direct-answer formatting, clear topical organization, internal linking, fast load performance, accessibility, and consistent information across external profiles and trusted sources. Generative AI systems respond well to content that defines terms clearly, answers questions directly, and establishes authorship and topical authority without ambiguity.

Can website speed, accessibility, and Core Web Vitals be improved?

Yes. Speed and accessibility improvements can include image optimization, font loading strategies, script reduction and deferral, lazy loading, browser caching, layout stability fixes, mobile usability improvements, keyboard navigation, semantic markup, ARIA roles and labels, and code cleanup. The goal is a faster, more accessible experience that also meets Core Web Vitals targets for strong technical SEO performance.

Can a website be redesigned or migrated without losing SEO?

Yes, with careful planning. A site migration can preserve or improve SEO by covering URL mapping, 301 redirects, canonical tags, metadata continuity, structured data, sitemap updates, internal link audits, crawl testing, analytics verification, and post-launch monitoring. No migration carries zero risk, so pre-migration audits and post-launch checks are both important steps.

Are ongoing SEO, AI visibility, and website support services available?

Ongoing support is available and can include technical SEO monitoring, Google Search Console analysis, analytics verification, structured data updates, content improvements, Core Web Vitals maintenance, CMS and plugin updates, security checks, API integrations, and feature development. Scope and cadence are shaped by the website's current priorities and performance goals.

Start a conversation

Start with the problem. Define the right next step.

Share the goal, the current constraints, and the technical or search challenge. A 30-minute discovery call can clarify fit, priorities, and the most useful next action.

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30 minutes · No preparation required